by guiguimaraes | Jul 29, 2009 | Inglês
The previous post (Gatorade and Michael Jordan – Fair and Beautiful Tribute) making-of: Thanks to Brian...
by guiguimaraes | Jul 24, 2009 | Inglês
Celebrating Michael Jordan’s induction to the Basketball Hall of Fame, Gatorade, one of his partners, has launched a celebratory range of products with pictures of him on the labels. Moreover, to promote this limited edition, a scene of Jordan playing was reproduced...
by guiguimaraes | Jul 22, 2009 | Inglês
Burger King is now Getafe, the top flight Spanish football team, sponsor. And, just like in its communication, the company shows that creativity is a Burger King hallmark. The company, apart from displaying its logo on the front of the jersey, as it is traditionally...
by guiguimaraes | Jul 18, 2009 | Inglês
Bridgestone is the official Formula 1 tires supplier and sponsors Felipe Massa, the Brazilian driver current world championship runner-up. Taking advantage of these relationships the company has launched a promotion that will surely increase sales: every consumer who...
by guiguimaraes | Jul 14, 2009 | Inglês
Nike is really a lot more present and exploring better its properties in Brazil. One of the reasons for that is probably the lost of one of the biggest sports properties in Brazil, Flamengo, the Brazilian soccer team with the biggest amount of fans. Olimpikus, the new...
